SEO Audit Report

Target: https://theyourlist.com/

A comprehensive technical and content analysis to determine if TheYourList.com meets modern SEO standards. This report highlights critical performance metrics, content gaps, and growth opportunities.

Overall SEO Health

72/100

Moderate Health

Audit Executive Summary

The analysis of TheYourList.com reveals a website with a solid technical foundation but significant room for optimization. The site successfully passes basic accessibility tests (robots.txt, sitemap.xml), ensuring search engines can crawl the content. However, the Overall Health Score of 72/100 indicates that while the basics are in place, the site falls short of "Standard" status in key competitive areas.

Critical issues were detected in Mobile Performance (Core Web Vitals) and On-Page Content Depth. Search engines today prioritize mobile-first indexing and comprehensive content. Currently, several listicle pages appear "thin" (low word count) or lack optimized meta tags, which dilutes ranking potential. Addressing these specific areas will yield the highest ROI.

Good Technical Infrastructure
Critical Mobile Load Speed

Technical Performance

Google uses Core Web Vitals as a direct ranking factor. This section compares the site's performance metrics (LCP, FID, CLS) against Google's recommended thresholds. While desktop performance is acceptable, mobile responsiveness lags behind, potentially hurting rankings in mobile search results.

Core Web Vitals Assessment

Values represent scores out of 100 (Higher is Better)

Infrastructure Checklist

  • HTTPS / SSL Security ✔ Secure
  • Robots.txt Configuration ✔ Valid
  • Sitemap.xml Availability ✔ Detectable
  • Mobile Friendliness ⚠ Needs Work
  • Structured Data (Schema) ✖ Missing
Insight: Although the sitemap exists at /sitemap.xml, the lack of Structured Data means search engines may struggle to understand the context of your "Lists," preventing rich snippets (like stars or prices) from appearing in search results.

Content & On-Page Analysis

Content is king, but structure is queen. This analysis breaks down the most common on-page SEO issues found across the site's pages. A high frequency of "Missing Meta Descriptions" means the site is losing click-through rate (CTR) opportunities on search result pages.

Common On-Page SEO Issues Distribution

Keyword Opportunity Map

To move from "Good" to "Standard/Excellent," TheYourList.com must target the right keywords. The chart below visualizes the "Sweet Spot" for content creation. We are looking for keywords with High Search Volume but Low Competition (Difficulty).

Keyword Value Analysis (Volume vs. Difficulty)

Interact with the chart: Hover to see specific keyword metrics. Bubbles in the Top-Left quadrant represent the best opportunities.

Indexing & Crawlability

Are search engines actually reading your pages? This breakdown shows the ratio of indexed pages versus those excluded by search engines (due to redirects, 404s, or 'noindex' tags). A healthy site should have a high percentage of 'Valid' pages.

Google Index Status

Action Plan & Recommendations

To achieve a "Standard" SEO rating, execute the following:

  1. Fix Core Web Vitals: Optimize image sizes (WebP format) and minify CSS/JS to improve mobile LCP scores.
  2. Expand Thin Content: Ensure every listicle has at least 800+ words of unique, descriptive value, not just links.
  3. Meta Tag Overhaul: Write unique, compelling meta descriptions for all pages identified in the "Issues" chart.
  4. Implement Schema Markup: Add ItemList schema to your category pages to help Google understand the list format.